Dasar-dasar riset pemasaran
Buku ini menyajikan konsep-konsep dasar penelitian (riset) pemasaran yag memberikan gambaran tentang peranan dan pengembangan riset pemasaran.
- Edition
- Cet. 1
- ISBN/ISSN
- 979-554-007-6
- Collation
- 350 hlm.; 21 cm.
- Series Title
- -
- Call Number
- 658.839 AHM d
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